Additional Information

Site Information

 Loading... Please wait...

Hartbeat EXEC Q1 2015: U.S. Packaged Food at a Crossroads

$0.00
Quantity:

To start off 2015, this issue of Hart Beat Exec constructs a product-focused lens to view food and beverage markets. The analysis presented: a) elaborates the crucial nature of product within a marketing mix, b) lays out a consumer-view driven competitive landscape, and c) explores how marketers and portfolio managers can rethink their brands’ cultural placement for sustainable natural growth.

Other Details

Published Date:
2/24/15, 4:45 AM

Find Similar Products by Category

Related Products

subscribe subscribe
hartbeat subscribe
hartbeat subscribe