Fielding Q1 2019: Special Reduced Rate Expires Dec. 19, 2018
Motivations, Lifestyles, Trends & Implications
The Health + Wellness 2019 study continues our pioneering exploration of consumers’ ever-evolving attitudes and practices related to mind, body, soul, society and planet — and their impact on shopping and purchasing. The Hartman Group’s series of Health + Wellness syndicated studies is the longest-running consumer-centric study of the U.S. wellness marketplace and provides current, in-depth insight into underlying motivations and behaviors for how and why consumers live, shop and use brands, products and services in the health and wellness space.
Health + Wellness 2019 will provide a culturally based, big-picture assessment of where health and wellness is today and where it is headed. With our inclusive focus on trendsetters and early adopters alongside more mainstream consumers, we supply our signature ahead-of-the-curve thinking for innovations in this space and for marketing health and wellness solutions to a wide variety of consumers, using the most relevant and up-to-date language and trends.
New in 2019
In a special focus, Health + Wellness 2019 will include a look at the nascent but fast-growing wellness-oriented cannabis landscape. As more states legalize cannabis for both medical and recreational purposes, the market for CBD and THC products is poised to be a major disruptor in the wellness market. This section will offer high-level insights into consumers’ perceptions of the potential uses, benefits and drawbacks of cannabis for health and wellness, and their current engagement with cannabis and hemp products.
Key topic areas in 2019 will include:
Special reduced rate expires Dec. 19, 2018
For more information about study scope, areas of exploration, methodology, report deliverables and timeline, download the study overview and order form: Health + Wellness 2019